LG announced earlier this week that its new line of Extreme Home Cinema displays will be available in sizes ranging from 81 to 325 inches, with a 16: 9 aspect ratio. But if you have to ask for the price, you probably can’t afford one – a 325-inch 8K screen would cost $ 1.7 million.

These gargantuan displays aren’t built using the OLED technology LG is rightly famous for. Rather, they’re based on the direct-view LED technology that LG has used for years to make indoor and outdoor commercial signage.

LG also offers video wall style displays consisting of several discrete modules mounted side by side. Dubbed Ultra Stretch, these transparent arrangements will display multiple video sources in a mega-wide 32: 9 aspect ratio. It should be great to watch multiple sporting events at the same time.

LG direct view LED in 4k uhd extension LG

Multiple modules can be assembled to provide a transparent display with each module connected to a different video source.

Needless to say, you won’t be able to buy an Extreme Home Cinema Display in stores. The product will only be available from custom installers and an LG Field Engineer will be dispatched to your home to oversee the initial installation. For the next three years, someone will come to your home every six months to perform a “health check” on the system, and your installer will remotely monitor the performance of the system, presumably over the Internet. Each screen is backed by a five-year factory warranty.

“It truly is the supercar of home display technologies,” said Dan Smith, LG Electronics USA vice president of DVLED displays, “delivering handcrafted quality and performance that appeals to those who have a luxurious lifestyle who want something that is not just immersive. , but also very exclusive.

LG is not the only manufacturer to go after these consumers with deep pockets. Samsung has its The Wall series of monster screens, while Sony is hoping to attract them to its Crystal LED product lines. And just last week, Planar announced plans to move from wall-sized commercial displays to the high-end mainstream market.

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